Experiencing augmented reality for social engagement in a network environment


Rafi, Ahmad and Paul, Avijit and Suhafi, Syazani and Chor, Choon Keong and Ab. Aziz, Kamarulzaman and Zulkifli, Amar (2011) Experiencing augmented reality for social engagement in a network environment. GSTF Journal on Computing, 1 (3). pp. 9-14. ISSN 2010-2283

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This paper describes how Augmented Reality (AR) can be utilized to create social engagement in a network environment. The project called Virtual Merdeka incorporated AR as a social networking platform via Facebook to promote Malaysian Independence Day targeted for teenagers. The system used Flash-based AR toolkit (also known as FLAR toolkit) and developed in the Facebook API that allows users to capture their images with a virtual flag and position edit on a 3D building model. Markers were prepared on paper to establish the point of reference. The aim of this project is to explore the level of engagement in a social networking environment using AR as a means of communication. It also highlights the technical challenges and considerations from the first round experiment to create a rich social AR engagement. - See more at: http://dl4.globalstf.org/?wpsc-product=virtual-merdeka-experiencing-augmented-reality-for-social-engagement-in-a-network-environment#sthash.pyZerSjC.dpuf

Item Type: Article
Subjects: T Technology > T Technology (General)
Divisions: Faculty of Management (FOM)
Depositing User: Ms Rosnani Abd Wahab
Date Deposited: 14 Feb 2014 02:43
Last Modified: 14 Feb 2014 02:43
URII: http://shdl.mmu.edu.my/id/eprint/5196


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