Determinants of Customer Satisfaction in Construction Industry

Mazaherioun, Babak (2012) Determinants of Customer Satisfaction in Construction Industry. Masters thesis, Multimedia University.

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Abstract

This study is associated to the filed of consumer research studies. The study also designed to elaborate the methods to find the major determinants of customer satisfaction in towards construction industry that encompass a variety of products and services. The goal of this research is to find the factors affecting customer satisfaction that would lead to increase the profit of the targeted companies.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce > HF5001-6182 Business > HF5410-5417.5 Marketing. Distribution of products
Divisions: Faculty of Management (FOM) > MBA Programme
Depositing User: Users 1102 not found.
Date Deposited: 07 Dec 2012 07:39
Last Modified: 07 Dec 2012 07:39
URI: http://shdl.mmu.edu.my/id/eprint/3673

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